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Mark Williams

Fractional CRO & Board Advisor, PE-Backed SaaS & Tech

Difference Maker Since:

6 January 2026

Available

Mark Williams - Fractional CRO & Board Advisor, PE-Backed SaaS & Tech

Introduction

Fractional CRO and Board Advisor with 15+ years scaling B2B SaaS and tech businesses, including PE-backed and founder-led firms. I partner with Boards and CEOs to reset GTM, strengthen leadership, accelerate revenue growth, and improve exit readiness through hands-on execution and coaching.

Experience

I am a senior commercial leader and Board Advisor with 20+ years’ experience scaling B2B SaaS, software and tech-enabled services businesses. I’ve led revenue growth in founder-led, VC and PE-backed environments as CRO, CCO and MD, and now work fractionally with Boards and CEOs to professionalise GTM, build scalable sales teams, and drive predictable growth. My background spans SaaS, cybersecurity, enterprise software and services, including international expansion in the UK, US and Europe. I bring hands-on leadership, strong governance experience, and a pragmatic, outcomes-led approach focused on value creation and exit readiness.

Industry Experience

Information Technology, Software, Telecommunications

Accomplishments

Scaled B2B SaaS and tech businesses from early traction to £15–25m+ revenue. Built and rebuilt GTM engines, sales teams and leaders. Drove US and international expansion. Led commercial turnarounds, improved forecasting, and supported PE/VC exits and

Market Expertise

B2B

Previous Employers / Clients

Lucent, Adobe, eCommera, Acuity, Seeen, BGF, Montagu, Gresham House

Operational Experience

Sales Operations, Revenue Operations, Growth Operations

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Want to work with

Mark

click 'Get in Touch' bellow. 

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